For subscriptions, eHarmony offers three paid plans – Basic plan, Total Connect plan, and Premier plan. The basic plan is the least expensive; while the Premier plan is the most expensive, and thus the most feature-packed.
The basic plan allows you to: view the pictures of matches sent to you; request more pictures from your matches; communicate with your matches; see who has viewed your profile; and know when your matches last logged in.
The basic plan has four subscription packages; with each package identical in features, and only differ in the length of time the service can be accessed. There is a one month package that cost $; there is a three months package that cost $119.5 which works out to $ per month to give a 33.3% cost savings; there is a six months package that cost $, which works out to $ to give a 50% savings; and there is a 12 months package that cost $239.4, which works out to $ to give a 66.7% savings.
The Total Connect plan includes all the features of the basic package and more. The additional features include an extended profile that allows you to get more matches per day; the SecureCall which allows you to make phone calls with a match without having to reveal your phone number; and the RelyID which will show that your identity has been confirmed giving your matches confidence.
The Premier Plan has only the 12 months subscription package
The Total Connect plan has three packages. The first is a three months package that cost $ and works out at $ per month; the second is a six months package that cost $ and works out at $ per month. The third is a 12 months package that cost $287.4 and works out at $ per month.
The Premier plan has all the features of the Total Connect plan but includes some other features such as the ability to pause your account for three months; and eHarmony secure check, which allows you to request more information (such as criminal records) about a match. It cost $, which means it works out to $ a month.
For obvious reasons, the basic plan is the most popular plan in eHarmony. Typically, whatever the plan, you’ll save more by opting for the longer term subscriptions. Anyways; the one month package (of the basic plan) is generally not the best not only because of its relative cost, but because the long-term relationships that eHarmony sells will realistically not materialize in a month.
However, when a comparative feeld analysis of pricing is done, it can easily be seen that eHarmony is relatively expensive. Even the Basic plan which is their lowest-cost plan is higher than the prices of the premium plan of many of the competing sites in the industry. As mentioned earlier, the relatively high cost of eHarmony is seen by many as a positive. In a 2010 Harvard Business Review article, the relatively high cost of eHarmony was cited as a reason for its success, because it deters people who are only interested in casual flings.
- Has a free plan and three paid plans
- The free plan is severely limited, and worthless if you desire that matches translate to more
- With different paid accounts, some features are exclusive to higher paying customers
- The paid plans are some of the priciest in the industry
Billing and Payment Method
This starts with having a wide range of convenient methods to choose from when you are about to make payments. eHarmony does relatively well in this regards. You can pay for your eHarmony subscription using the popular credit/ debit cards such as Visa, American Express, MasterCard, and Discover cards, as well as PayPal.